Supercuts
Creative lead for the first piece of new business won by “start up”, Element 79. For over a decade, I experienced the ins and outs of the franchisee model, making many friends in the process (including Terry Bradshaw - uh, yeah, for haircuts) and making dudes (and women, too) look good. Or at least better.
CONCEPT: Your confidence is never higher than after a new look from Supercuts. Just be careful what you do with it.
CONCEPT: One quick stop can change your whole look. And outlook.
CONCEPT: In a world full of haircut choices, no one knows guys better than Supercuts. Even guys like Terry Bradshaw. (ACCOUNT WINNING CAMPAIGN)